Gerber Brings Assert into Custom Shop with New Colors

Gerber’s newest US-made folder #AD can now be personalized with your choice of color, graphic, and engraving just in time for the holidays.

Released around July of 2023, the Assert #AD is a pint-sized folder with a crossbar lock, a clip point blade in S30V steel under three inches, FRN scales, and an adjustable thumbstud open. It’s part of their new wave of slowly growing premium options made in their US factory, and one of only a handful available with a powder steel.

The Gerber Custom knife shop is a fun way to get an affordable custom knife.
The Gerber Custom Shop is easy to navigate on desktop or mobile devices.

Its introduction into Gerber’s custom shop #AD brings a range of new options for collectors and gift givers:

  • The FRN scales can be made black, green, grey, white, red, or brown;
  • The pocket clip can be right or left handed, deep carry or standard in white, grey, or black oxide;
  • The accent hardware can be made blade, cyan, green, grey, orange or brown;
  • The blade can be given a black oxide, stonewash, or satin finish;
  • and it can be engraved with a preset patter, a custom text, and even an image you upload yourself.
The Assert is a popular Gerber pocket knife that is now available in the custom shop where knives can be customized to the customers preferences.

You can get the Assert off Gerber’s custom page now but remember that knives take longer to ship when from a custom shop, and it can take longer the closer we get to the end of the year. So if you’re looking for Christmas gifts, sooner is safer with this.

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Andrew has been a commercial writer for about a decade. He escaped from a life of writing mundane product descriptions by running away to the woods and teaching himself how to bake and chop stuff up in the kitchen. He has a background in landscaping, Filipino martial arts, and drinking whiskey.

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